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WWD : New Frontier in Modular Design: Edit+ Mixes Ath-leisure, Sustainability

Edit+ is a new brand that hopes to help commercialize the idea of editing one’s clothing with modular-based design.“The ‘+’ in Edit+ speaks to the modular clothing system that we are known for,” said founder Jean Sung, adding: “[We] can edit our clothing by removing or adding different parts to the piece to convert it as needed or to transform the design into a different style altogether.”With the purchase of one style, such as the Winter+ padding coat, a customer can transform the piece into eight different styles to function as needed, according to Sung.Having spent the last 14 years as an executive at The North Face, Korea, Sung took the opportunity to create her brand sensing the growing demand...

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